The efforts to achieve a perfect eyeliner day in and out is a real struggle. Due to which many are opting for the semi-permanent shaded eyeliner. This semi-permanent makeup saves the hassle and helps you head out with the perfectly lined eyes each day.
In this technique, our artists use different strokes, colors, and thicknesses to highlight the eyes, and to give it the perfectly lined look. The specialized technologies in the industry allow us to experiment with different techniques, shades, and colors. If you want to opt for a different color besides the basic black and brown inks, other bold options can fit your various needs.
Eyeliner styles can also be customized to create a more natural, basic eyeliner look. It can be individualized to suit your preferences and facial features. There are several choices when it comes to color, as you can choose a single color, multiple colors, natural colors, or even bold colors. There are numerous options when it comes to thicknesses, shapes, and lengths of eyeliner.
Some of the factors that have to be considered before getting permanently shaded eyeliner are:
Thickness: The thickness of eyeliners can vary from very thin (1mm thick) to very thick (5mm thick). The thickness you want to opt for depends on placement and eye shape. The artists will help you decide on thickness as it has to be customized according to facial features.
Length: The length of eyeliner for the upper lid usually runs from the first lash to the last lash, however, you can opt to make it longer to make the eye appear larger. While long tails to the upper lid make the eye look dramatic, it can make them look smaller.
The liner on the lower lid is usually cut shorter than the liner on the upper lid. If you are on the lookout for a natural look, you can opt for a lower lid liner, which is three quarters or half-line length.
Placement: This is another factor that needs to be considered. One prominent advantage of permanent eyeliner is the tight lining. In this technique, the artist can place the pigmentation between individual eyelashes to give it a sharp, defined look. This technique not only helps accentuate your lashes but also gives it a smoky, sultry look.
Shape: It is vital to do your research before getting an eyeliner tattoo because there are so many options and variations. A detailed study of the different eye shapes that look best on you can help you make a quick decision.
There are different thicknesses, pigments, flaring, graduations, and tails you can pick. Keep in mind your eye color, shape, and personal style before making a decision.
The skilled professionals at our eyebrow clinic can help you pick out what best suits your features. A careful study of the eye will help narrow down the search for the perfectly lined eyes.
The popular semi-permanent technique of eyeliner shading will make sure that your eyes are perfectly lined and good to go. The variety of options in terms of color, style, and thickness ensures that we can individualize a unique pattern for your particular eyes, giving you a choice to go bold or natural.
Always learn, always grow, always be in awe. Your thoughts create your reality. Focusing on gratitude means the culture of a business is based on respect and growing as a team.
Passion is the driver behind the success of BROWZ founder, Michele Barclay.
A talented artist hailing from the United Kingdom, Michele is a specialist in Brows; Semi Permanent Makeup and all thing beauty and skin care. From an early age she had a focus and knew this was to be a lifelong industry for her.
At just 17, Michele started her beauty training, receiving a Higher Diploma in Beauty Therapy and Electrolysis. Quickly realising she excelled in specialist treatments, she gained certifications in advanced skin services such as Skin Tags, Thread Vein and Advanced Electrolysis plus Laser Hair removal. However, Michele always had a natural talent and steer towards SPMU and her love for brows.
An inspiring entrepreneur who opened her first salon at just 23, following this with several more across the UK. Adding to the plethora of experience Michele holds, she also launched a distribution business for a skin care line in her early career, as well as adding HD Brow trainer to her resume.
With a willingness and tenacity to learn the latest techniques and beauty technologies, Michele travelled across Europe to work with the best experts and celebrities in the business. During which time, she was a leading specialist for elite skin care brand Sisley, seeing the inner workings of the Paris Laboratory and conceptualised product for the brand.
The mum of two and meditation instructor fell in love with the Middle East, bringing her brow expertise to the region in 2005. Michele is a true visionary and saw a genuine gap in the market for custom brows. With some help from her daughter Yasmin, (who she lovingly calls her ‘biggest teacher’) BROWZ Dubai was born.
Michele’s calm and caring nature comes across in every aspect of her company. Personal development and nurturing her talented team of brow gurus, is her goal for establishing a successful business and growing the BROWZ family.
The aim is to be the number one beauty brand in the UAE and be a home from home for customers on their bespoke brow or skin care journey. With many new and exciting projects in the works Michele offers a beauty destination like no other.
"We fall in love with our customers and we are grateful they choose us and trust us. Our clients are the reason we are all here, doing what we love to do." - Michele Barclay.
Chloe is a BROWZ original, specialising in Semi Permanent Makeup with an impeccable skill for creating perfect Eyebrows, Eyeliner and Lip Blush. An international beauty trainer with a wealth of experience in the industry.
Dubbed the ‘Brow Queen’ by clients, her expertise has been highlighted across fashion and beauty titles including; Emirates Woman, Grazia ME and OK magazine.
A perfectionist who is always on the search for the latest course to enhance her skills and professional development. Whether it is a natural, glamorous or understated look, Chloe has you covered.
“Be your kind of beautiful and remember eyebrows are sisters not twins!”
Raveena is a true artist when it comes to aesthetics, specialising in High Definition Brows plus Lash and Brow Lifting techniques.
She received world class training at the global headquarters of HD Brows in the UK whilst also acquiring qualifications in makeup artistry.
Raveena’s unparalleled skill in being able to transform and enhance her client’s facial features, is second to none.
An established cosmetic therapist showcasing the best know-how with confidence and a special ability in making sure her clients are at ease.
As the first salon in the Middle East to launch the global trend of High Definition Brows, guests visiting Raveena will see why we are so in demand!
“Nothing makes a woman more beautiful than the belief that she is beautiful.”
With celebrities amongst her client book Rebecca is a sought-after brow artist. A veteran in Semi Permanent Makeup, defining the perfect arch comes as second nature.
Having previously worked in the spa environment, Rebecca took an opportunity to follow her talent for brows with training from the globally recognised High Definition Eyebrow brand, at their Notting Hill flagship store in London.
Wanting to pursue her dream of working internationally, she made the leap to make Dubai her home and was welcomed into the talented BROWZ family.
Rebecca not only offers the very best in treatment techniques but is an encyclopaedia of knowledge on beauty and wellness tips, offering a complete ‘holistic approach’ to all her customers.
“Speak with honesty, think with sincerity, act with integrity.”
Kersti is our resident Swiss Colour accredited international trainer, making her an expert in Micro Pigments for Semi Permanent Makeup. Specialising in Eyebrows, Eyeliner, Beauty Mark’s and Lip Blush she is a precision artist.
Kersti is fully trained in advanced skincare treatments, including Scalp Tricopigmentation, Collagen Boost facials plus Scar and Stretch Mark Reduction.
Hailing from Finland and with a wealth knowledge gained in Europe, she champions the highest standards in SPMU techniques.
Kersti’s variety of skills means at BROWZ we can elevate our treatment offerings to include skin confidence to our repertoire.
And her talents don’t end there. Being fluent in five languages takes any guess work out of guest communications.
“Beauty is being comfortable and confident in your own skin.”
A passionate artist hailing from the Ukraine with an extensive skill set including; Semi Permanent Brows, Eyelash Extensions, HD Brows, Henna Brows and Lash Lifting.
With extensive training in the beauty industry, she brings a fresh take on popular treatments, Alina’s previous nursing education offers unmeasurable benefits to her move into cosmetic tattooing.
An excellent curator with precision detail when it comes to elongating lashes that perfectly frame and balance the face.
Fluent in three languages including Russian, Alina is an in-demand therapist, shaping her way to a long and prosperous future with the talented BROWZ team.
“I find that nothing frames a face so beautifully like 100% confidence in yourself and confidence breeds beauty.”
Danielle is the BROWZ skincare guru, holding various diplomas from international beauty brands. Having worked in top salons across Scotland she has a plethora of experience and training in creating bespoke skin programs for clients.
Specialising in advanced treatments including Scar Removal, Signature Anti-Aging Facials and advanced Skincare Treatments, she uses the most advanced technology to drive top results.
Danielle’s gentle approach makes sure every client has the education and complete beauty routine to continue their rejuvenation outside the BROWZ villa.
And adding to her talent range, she is a master lash therapist offering a 360 beauty experience to guests.
“Being the skin care specialist, I can’t stress enough how important it is to invest in your skin as it has to represent you for a very long time.”
As a senior lash artist at BROWZ, Nancy is an expert at creating the perfect style. From understated extensions to a full and fluffy eye-opening look, Nancy listens and executes.
An established leader in her field with a range of qualifications including; Classic Individual Lashes, Express Lashes, Russian Volume, Mega Volume and Fantasy Lashes. Nancy focuses on making sure you have the ultimate lash goals.
Dedicating over 20 years to her profession with half her career based in the Middle East, across Bahrain and Dubai, she is a praised stylist with a passion for her work.
Nancy endeavours to keep abreast of latest techniques, offering optimum results. You won’t find a lash out of place.
“My philosophy is; do it with passion or just don’t do it at all. Every lash extension I create is a piece of art.”
Roisin is the BROWZ face and body expert with a passion for brows. Her experience spans ten years working in high end spas in her home country of Ireland.
With a wide variety of beauty qualifications plus HD Brows training, she is an in demand therapist; adding lash lifting, brow lifting and henna eyebrows to her many talents.
She adds a fresh skillset to the BROWZ team with her experience in custom facials and an abundance of skincare knowledge, bringing the latest beauty techniques to the table.
So, if you are looking for a clear complexion with a brow tidy at the same time, then Roisin has you covered.
“Always be yourself and don't be afraid to speak your mind or to dream out loud.”