Almost everybody who is conscious of their looks knows how much eyebrows can make an impact on one’s face. Similar to fashion, eyebrow trends tend to shift. Thick or thin? Tweezers or a pencil? And the question remains: What are the upcoming eyebrow trends this 2020? This article is here to let you know about all the eyebrow fashion trends that you may want to know and consider this 2020.
The importance of eyebrows
As mentioned earlier, eyebrows can definitely make an impact on your look. Eyebrows are known to be one of the most prominent facial features. Not only do they accentuate the eyes and help in shaping the face, they play powerfully in expressing emotions. If you actually don’t think eyebrows are important, try searching up celebrities without their eyebrows and you’ll understand the power eyebrows actually have on your appearance.
The benefits of caring for your eyebrows
The following is a list of why caring for your eyebrows is important and how it can actually affect how you look.
Due to how crucial eyebrows are in framing the face, it is important to get your brows taken care of by someone with experience. Our eyebrow clinic in Dubai houses professionals who may assist with this. Whether it’s wax or tint, or a more permanent option such as an eyebrow tattoo, our brow artists in BROWZ can listen and consult with you in reaching the eyebrow look most suited for your face.
Features to look out for
Texture: As of late, eyebrows have noticeably been slightly fluffy, going along with the brushed up brow trend. Including texture and a wispy look to the hairs with gels and soap should also be expected to be on point. Be reminded that with texture, more skin breaks through; hence, a dark, heavy brow would be avoided.
Highlights: Highlighting the brow hairs with the use of a gel or gloss would be expected this year. Light would be reflected using a brow gel that assists in adding gloss or sheen to the eyebrows.
Eyebrow color: This 2020, eyebrows don’t have to match with the color of your hair. Using a powder or pencil with a lighter shade than your natural eyebrow color may be an incoming trend. This look would be quite close to the fluffier, more transparent brow.
The 5 Eyebrow Looks to Consider
Without further ado, here are the 5 eyebrow looks to look out for this 2020:
The ‘almost’ mono-brow
A lot of us find ourselves plucking the strays from in between the eyebrows. But with this bold-yet-effortless look, it’s now time to embrace the naturally full brows. This looks features the brows being kept slightly closer in the middle for an even bushier appearance. It’s observed that brows closer together can give people the impression of a longer, slimmer nose.
The shadow brow
This look would need light powder through the center of the brow in giving the shadow effect which would help in adding dimension whilst still maintaining a natural look. This eyebrow look is all about having your natural brow texture take the spotlight, whilst also giving a soft definition and 3D texture, resulting in an effortless look in application and appearance.
The toned-down brow
If you feel that the bold, power brow look isn’t to your taste, you may want to consider the toned brown brow look. This look is described to have a more toned-down effect, where the brows are filled in lightly with a soft, slim eyebrow pencil that matches your hair’s natural shade.
A different but refreshing look from the too dark, big and bold brows that have been trending in the last few years, toned down brows give this seamlessly blended color under a shade and undertone that identifies with the complexion of the wearer.
The dewy brow
This look may sound weird to some but due to the glossy, glowing skin that trended last 2019, brows are now considered for the same glistening look. The word dewy doesn’t necessarily mean oily, but a look that gives the impression of radiant and healthy skin. A slick brow such as this would require wax-finish formulas and an ample amount of clear brow gel to set the hairs in place. Selecting a clear brow wax is highly advised in reaching this look, as well as reaching a dewy finish.
You can start by brushing through the brows with a spoolie and then shaping and filling using a wax pencil. Ensure the shape you want and add a layer of dew with a clear setting gel. A single coat is all that you need for it to hold the entire day.
The windswept brow
This brow is described to be in competition with the brushed up brow. This look has the brows more brushed up at the fronts with the rest of the brow brushed towards the temples, giving both texture and structure. You could start the new year by brushing your brows on a diagonal angle towards the temple. Doing this lengthens the brows, lifts the arch, and gives the look of a soft windswept brow. It would be highly advised that after filling your brows, you should brush through a clear setting gel to allow it to set and hold the hairs in place.
It’s all up to you
Despite the eyebrow trends going on, determining your own best shape and shade is of greater importance rather than following what this or that celebrity is wearing. What works for some people may not always work for you. If you aren’t sure what eyebrow shape and shade to select, don’t be shy to contact our professionals in BROWZ who have experienced eyes in telling you the kind of eyebrows suitable for your face. Note that BROWZ also offers other services such as eyebrow tattoos and lash extensions.
Always learn, always grow, always be in awe. Your thoughts create your reality. Focusing on gratitude means the culture of a business is based on respect and growing as a team.
Passion is the driver behind the success of BROWZ founder, Michele Barclay.
A talented artist hailing from the United Kingdom, Michele is a specialist in Brows; Semi Permanent Makeup and all thing beauty and skin care. From an early age she had a focus and knew this was to be a lifelong industry for her.
At just 17, Michele started her beauty training, receiving a Higher Diploma in Beauty Therapy and Electrolysis. Quickly realising she excelled in specialist treatments, she gained certifications in advanced skin services such as Skin Tags, Thread Vein and Advanced Electrolysis plus Laser Hair removal. However, Michele always had a natural talent and steer towards SPMU and her love for brows.
An inspiring entrepreneur who opened her first salon at just 23, following this with several more across the UK. Adding to the plethora of experience Michele holds, she also launched a distribution business for a skin care line in her early career, as well as adding HD Brow trainer to her resume.
With a willingness and tenacity to learn the latest techniques and beauty technologies, Michele travelled across Europe to work with the best experts and celebrities in the business. During which time, she was a leading specialist for elite skin care brand Sisley, seeing the inner workings of the Paris Laboratory and conceptualised product for the brand.
The mum of two and meditation instructor fell in love with the Middle East, bringing her brow expertise to the region in 2005. Michele is a true visionary and saw a genuine gap in the market for custom brows. With some help from her daughter Yasmin, (who she lovingly calls her ‘biggest teacher’) BROWZ Dubai was born.
Michele’s calm and caring nature comes across in every aspect of her company. Personal development and nurturing her talented team of brow gurus, is her goal for establishing a successful business and growing the BROWZ family.
The aim is to be the number one beauty brand in the UAE and be a home from home for customers on their bespoke brow or skin care journey. With many new and exciting projects in the works Michele offers a beauty destination like no other.
"We fall in love with our customers and we are grateful they choose us and trust us. Our clients are the reason we are all here, doing what we love to do." - Michele Barclay.
Chloe is a BROWZ original, specialising in Semi Permanent Makeup with an impeccable skill for creating perfect Eyebrows, Eyeliner and Lip Blush. An international beauty trainer with a wealth of experience in the industry.
Dubbed the ‘Brow Queen’ by clients, her expertise has been highlighted across fashion and beauty titles including; Emirates Woman, Grazia ME and OK magazine.
A perfectionist who is always on the search for the latest course to enhance her skills and professional development. Whether it is a natural, glamorous or understated look, Chloe has you covered.
“Be your kind of beautiful and remember eyebrows are sisters not twins!”
Raveena is a true artist when it comes to aesthetics, specialising in High Definition Brows plus Lash and Brow Lifting techniques.
She received world class training at the global headquarters of HD Brows in the UK whilst also acquiring qualifications in makeup artistry.
Raveena’s unparalleled skill in being able to transform and enhance her client’s facial features, is second to none.
An established cosmetic therapist showcasing the best know-how with confidence and a special ability in making sure her clients are at ease.
As the first salon in the Middle East to launch the global trend of High Definition Brows, guests visiting Raveena will see why we are so in demand!
“Nothing makes a woman more beautiful than the belief that she is beautiful.”
With celebrities amongst her client book Rebecca is a sought-after brow artist. A veteran in Semi Permanent Makeup, defining the perfect arch comes as second nature.
Having previously worked in the spa environment, Rebecca took an opportunity to follow her talent for brows with training from the globally recognised High Definition Eyebrow brand, at their Notting Hill flagship store in London.
Wanting to pursue her dream of working internationally, she made the leap to make Dubai her home and was welcomed into the talented BROWZ family.
Rebecca not only offers the very best in treatment techniques but is an encyclopaedia of knowledge on beauty and wellness tips, offering a complete ‘holistic approach’ to all her customers.
“Speak with honesty, think with sincerity, act with integrity.”
Kersti is our resident Swiss Colour accredited international trainer, making her an expert in Micro Pigments for Semi Permanent Makeup. Specialising in Eyebrows, Eyeliner, Beauty Mark’s and Lip Blush she is a precision artist.
Kersti is fully trained in advanced skincare treatments, including Scalp Tricopigmentation, Collagen Boost facials plus Scar and Stretch Mark Reduction.
Hailing from Finland and with a wealth knowledge gained in Europe, she champions the highest standards in SPMU techniques.
Kersti’s variety of skills means at BROWZ we can elevate our treatment offerings to include skin confidence to our repertoire.
And her talents don’t end there. Being fluent in five languages takes any guess work out of guest communications.
“Beauty is being comfortable and confident in your own skin.”
A passionate artist hailing from the Ukraine with an extensive skill set including; Semi Permanent Brows, Eyelash Extensions, HD Brows, Henna Brows and Lash Lifting.
With extensive training in the beauty industry, she brings a fresh take on popular treatments, Alina’s previous nursing education offers unmeasurable benefits to her move into cosmetic tattooing.
An excellent curator with precision detail when it comes to elongating lashes that perfectly frame and balance the face.
Fluent in three languages including Russian, Alina is an in-demand therapist, shaping her way to a long and prosperous future with the talented BROWZ team.
“I find that nothing frames a face so beautifully like 100% confidence in yourself and confidence breeds beauty.”
Danielle is the BROWZ skincare guru, holding various diplomas from international beauty brands. Having worked in top salons across Scotland she has a plethora of experience and training in creating bespoke skin programs for clients.
Specialising in advanced treatments including Scar Removal, Signature Anti-Aging Facials and advanced Skincare Treatments, she uses the most advanced technology to drive top results.
Danielle’s gentle approach makes sure every client has the education and complete beauty routine to continue their rejuvenation outside the BROWZ villa.
And adding to her talent range, she is a master lash therapist offering a 360 beauty experience to guests.
“Being the skin care specialist, I can’t stress enough how important it is to invest in your skin as it has to represent you for a very long time.”
As a senior lash artist at BROWZ, Nancy is an expert at creating the perfect style. From understated extensions to a full and fluffy eye-opening look, Nancy listens and executes.
An established leader in her field with a range of qualifications including; Classic Individual Lashes, Express Lashes, Russian Volume, Mega Volume and Fantasy Lashes. Nancy focuses on making sure you have the ultimate lash goals.
Dedicating over 20 years to her profession with half her career based in the Middle East, across Bahrain and Dubai, she is a praised stylist with a passion for her work.
Nancy endeavours to keep abreast of latest techniques, offering optimum results. You won’t find a lash out of place.
“My philosophy is; do it with passion or just don’t do it at all. Every lash extension I create is a piece of art.”
Roisin is the BROWZ face and body expert with a passion for brows. Her experience spans ten years working in high end spas in her home country of Ireland.
With a wide variety of beauty qualifications plus HD Brows training, she is an in demand therapist; adding lash lifting, brow lifting and henna eyebrows to her many talents.
She adds a fresh skillset to the BROWZ team with her experience in custom facials and an abundance of skincare knowledge, bringing the latest beauty techniques to the table.
So, if you are looking for a clear complexion with a brow tidy at the same time, then Roisin has you covered.
“Always be yourself and don't be afraid to speak your mind or to dream out loud.”